The London Youth Games Partners With Sports Apparel Giant Nike UK
The London Youth Games held in London, England.It is an annual multi sport event
The London Youth Games offer competitive opportunities for young participants from ages 7 to all the way up 18 yrs old .They are involved in 30 sport The London Youth Games are contested between the the City of London and its 32 London boroughs take place at venues around the city through out the year .
National Sports Centre in Crystal Palace being a finals weekend at . The finals weekend traditionally takes place on the first weekend in July and they are free and open to all young people living in or going to school in London.Over 125,000 young Londoners take part in the London Youth Games, making it the largest annual youth sports event in Europe
These London Youth Games are ran annually and controlled by London’s government officials with a huge chunk of the work done by 2,000 local volunteers .There is a full-time staff .This is a small team that help with the coordinating the London Youth Games volunteering program ‘Games Force . Together with volunteering agencies help to train ,recruit and create opportunities in events,sports,officiating and team leadership and the media for young individuals aged 16 and up at the London Youth Games.
Primary funding of The London Youth Games made by Thames Water , Balfour Beatty, Sport England National Lottery. Now Nike UK and Virgin Sport are coming aboard to help assists London youth development. The London Youth Games are organised and managed by the London Youth Games Foundation, a registered not for profit charitable entity.
Nike UK Celebrates Local Youth Project By Inviting London Sports Celebs
Invitees included multiple gold winning Olympian track star Sir Mo Farah and the soccer players that turned up were Raheem Sterling,Jadon Sancho, Alex Scott of Arsenal Ladies team, Jordon Ibe, and Ryan Sessegnon. This event brought together the biggest cultural and sporting names in the capital to show the scale of Nike’s commitment and financial reach .
Nike UK All In With London Youth Games Relationship
Nike has also partnered with Virgin Sport in a long term partnership aimed at providing opportunities in sport to the borough of Hackney.
In addition to the London Youth Games.More commitments have been created with youth football charity, Football Beyond Borders, Gloves not Gunz, a Croydon community project mentoring young people and Love Basketball, London’s biggest girls only basketball club, as new Nike partners. Nike’s global commitment to get young people to live happier, healthier and more successful lives.The ‘Made to Play’ initiative will greatly benefit from these latest partnerships by Nike internationally and in the UK as well of course .
Because sport is about more than physical fitness.
In an effort to help in curtailing youth depression while promoting a very active lifestyle and boosting mental wellness .All of will improves academic achievements and social skills. That’s why, when you show your support for the London Youth Games,you are also supporting every aspect of their lives as well as a young Londoner’s sporting activities .
The Partnership Aim Is To Create Ongoing Opportunities For Every Young Londoner To Play Sports
Nike has also committed to a multi-year partnership with Virgin Sport to offer opportunities in sport to the borough of Hackney. In part, this is realized through Hackney Festival of Fitness (taking place from May 17 to 19), which is the city’s most diverse sporting event. At Nike UK there is a great ambition to encourage 10,000 Londoners to take part on their first 5k. For those willing to push the boundaries further will be offered 1,300 Hackney Half bibs in 2020 and 2021.A group that has been at the heart of Hackney Half since inception is Track Mafia, will help with sustaining engagement with runners
With a goal of getting more young people moving playing sports throughout the city of London .Nike announced a long term partnerships proposal with the London Youth Games a multi year engagement commitment .
With Nike’s involvement, the goal is to by 2022 power up the capabilities of the London Youth Games and increase long-term participation by serving more than 200,000 young people . “Creating opportunities for every young Londoner to play sport is an unwavering belief we both share. This unique partnership with Nike represents a game-changing moment for London Youth Games and will allow us to inspire and enable more young people to play sport more often,” says Nicky Affleck, interim CEO of the London Youth Games.
Another organizations have also been announced as Nike partners:
Croydon-based Gloves not Gunz, Football Beyond Borders and London’s biggest girls only basketball club Love Basketball.
Together, these new partnerships extend the purview of Made to Play, Nike’s global commitment to get young people to live happier, healthier and more successful lives, and join previously introduced programs such as Marathon Kids, Active Kids Do Better and Active School Hero to London to provide the broadest possible opportunities for sport and movement across the city.
The secondary and primary schools in London come together every year at the School Games. Competing in four kinds of competition: intra-school, local inter school, county finals and the School Games National Finals respectively .
Promoting Beyond Just Fitness
More than just only playing athletics,football/soccer ,netball and basketball.
The youth athletes may find the sport that’s right for them. It’s not just about physical fitness. Additionally it supports boosting the development of new social skills as well as promotes positive mental health conditions.
Big Name Past Youth Games Hall Of Famers
The London Youth Games Hall of Fame celebrates the successes of former participants, volunteers, coaches, officials and partner organisations. The list features some the UK’s greatest sports people of the last four decades including Rachel Yankey of The arsenal Ladies team ,Mo Farah, Zoe Smith and David Weir.
Respect For Opposition At These Youth Games
London Youth Games.Respect The Games campaign was launched
The Respect the Games campaign aims to celebrate all that makes London’s Youth great by encouraging all competitors to live up to the values of Fairness, Ambition, Inclusion and Respect during all London Youth Games competitions.
The Way It Works
To best exemplify these values each team gets a nomination form to award to another borough .This greatly promotes sportsmanship.
Whatever team which accumulates the most overall wins at the end of the London Youth Games sporting calendar are awarded the winner .The team with the most votes at that event are recognized as the Respect the Games winner gets the Respect the Games trophy in the Games conclusion.
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